Image of Horse and Rider at the Beach for article about how to choose a horse photography workshop that's actually worth your money

How to Choose a Horse Photography Workshop That's Actually Worth Your Money

February 25, 2020•10 min read

Horse photography workshops can be a fantastic way to improve your skills, build your portfolio, meet other photographers, and photograph horses you might not otherwise have access to.

They can also be a fairly expensive way to discover that what you thought you were signing up for wasn't quite what you had in mind.

And I speak from experience.

I once flew halfway across the country for a three-day horse photography workshop, only to discover that I absolutely did not enjoy that particular style of photography. By the end of the first day, I was already wishing I'd chosen something else.

I stayed for the entire workshop, and I did learn something valuable. Unfortunately, that lesson was mostly that I never wanted to photograph that particular style again.

Sometimes you have to try something to discover it isn't for you.

But there are quite a few things you can investigate before spending hundreds or thousands of dollars on a photography workshop. And while you can't guarantee that every experience will be wonderful, you can certainly improve your odds of choosing one that's a good fit.

Horse Photography Workshop or Photography Tour: What's the Difference?

One of the first things to figure out is whether you're booking a photography workshop or a photography tour.

The terms are sometimes used interchangeably, but they generally describe two different experiences.

A horse photography workshop typically includes organized subjects and locations along with instruction. You might receive guidance on camera settings, lighting, composition, posing, working with horses, or editing your images afterward.

A horse photography tour generally focuses more on access to horses and locations. The organizer arranges the photographic opportunities, but there is no formal instruction.

Neither is necessarily better.

If you're still learning how to photograph horses and want someone to help you improve your technique, a workshop with actual instruction is probably going to be more useful.

If you're already comfortable with your equipment and primarily want access to beautiful horses or unusual locations, a tour might be exactly what you're looking for.

The important thing is not to assume that something advertised as a workshop includes teaching. Ask what instruction is provided, who provides it, and how much individual attention you can expect.

Otherwise, you might arrive expecting help with your photography and discover that what you've actually purchased is an opportunity to stand in a field with your camera.

Which can be perfectly lovely, provided that's what you wanted.

Start With What You Want to Learn or Photograph

Before you start comparing workshops, figure out what you hope to get out of the experience.

Are you trying to improve your ability to photograph horses in motion? Do you want to learn more about posing horses and their owners? Are you interested in photographing wild horses, building your portfolio, or exploring a completely different style of equine photography?

Those are very different goals, and they may require very different experiences.

If you're relatively new to horse photography, you might benefit most from a smaller workshop where the instructor can help with camera settings, timing, composition, and working around horses safely.

If you're more experienced, you might be interested in specialized techniques, unusual breeds, unique locations, or access to horses that would be difficult to arrange on your own.

And if you're considering adding a new type of photography to your business, a workshop can be a useful way to explore whether you actually enjoy doing it.

Just remember my three-day adventure across the country.

It's entirely possible to admire someone else's images and discover that you have absolutely no interest in creating that type of work yourself.

Look Closely at the Instructor or Workshop Host

Before booking a workshop, spend some time researching the person or company organizing it.

Start with their portfolio. Do they consistently produce the kind of work you're interested in learning to create?

Then look beyond the images.

Being an excellent photographer doesn't automatically make someone an excellent instructor. Teaching requires being able to explain what you're doing, answer questions, and help people who may have different levels of experience.

Look for reviews or testimonials from previous attendees. If possible, talk to someone who has actually attended one of their workshops.

You can also learn quite a bit from the way an instructor communicates. Do they explain what participants can expect? Are they approachable when you ask questions? Can they give you specific answers about the schedule and instruction?

I'd also ask about the number of photographers attending and how many instructors will be available.

A workshop with twenty photographers and one instructor is going to offer a different experience from one with six photographers and two instructors.

That doesn't automatically make the larger workshop a bad choice. But if you're expecting individual attention, group size matters.

Find Out How Much Time You'll Actually Spend Photographing

A workshop description might mention several days of photography, but that doesn't necessarily mean you'll be photographing for several hours each day.

Some events include multiple shooting sessions, classroom instruction, image reviews, editing demonstrations, and travel between locations.

Others may involve substantial downtime or waiting for your turn to photograph a particular horse.

Ask for a sample schedule.

How many photography sessions are planned? How long are they? Will participants rotate through different subjects or locations? How many photographers will be working with each horse?

For workshops involving horses in motion, it's also worth asking how the shooting opportunities are organized. Will everyone be photographing simultaneously? Will there be designated positions or smaller groups?

Knowing how the event is structured helps you decide whether you'll have enough opportunities to create the images you're hoping for.

And don't assume that more shooting time automatically means a better workshop.

If your goal is education, time spent reviewing images, discussing technique, or receiving individual feedback may be just as valuable as time behind the camera.

Consider the Total Cost, Not Just the Registration Fee

Horse photography workshops can range from a relatively inexpensive local event to a multi-day international trip.

Before you book, calculate what the experience is actually going to cost.

That includes registration, travel, lodging, meals, transportation between locations, and any additional expenses that aren't included in the advertised price.

If you're traveling internationally, you may also need to consider passports, travel insurance, and other requirements.

And don't forget the time involved.

A three-day workshop on the other side of the country might require five days away from home once you include travel.

If you're running a photography business, that may also mean rearranging client appointments or taking time away from other work.

None of this means you shouldn't spend money on photography education. I think investing in education can be incredibly worthwhile.

But I'd rather know the full cost before booking than discover halfway through the trip that I've spent considerably more than I intended.

Read the Contract Before You Pay

This is probably the section I'd most encourage you not to skip.

Depending on the workshop, you may be asked to sign a registration agreement, liability waiver, image-use agreement, or other documents.

Read them.

Yes, all of them.

I know. It's not the most exciting part of planning a photography adventure, but the terms of that agreement can affect what you're required to do during the event and what you're allowed to do with your images afterward.

What Can You Do With the Images You Create?

Don't assume that because you photographed an image, you can use it for absolutely anything you want.

Some workshops place restrictions on commercial use, print sales, advertising, image competition, publication, or licensing.

Others may permit portfolio and social media use but require additional permission for other purposes.

And access to horses, models, or private property doesn't automatically mean you have all the permissions needed for every intended use.

If you're planning to sell prints, submit images for publication, enter image competition, or use the images to promote your photography business, find out what the agreement allows.

Ask whether appropriate releases are provided and what those releases actually cover. Depending on the subjects and intended uses, different permissions may be needed.

The important thing is understanding the restrictions before you attend, not discovering them after you've created an image you love.

Are You Required to Provide Images to Anyone?

Here's an example of why reading the agreement matters.

A friend of mine attended a workshop where the organizer had promised the models that every photographer would provide ten images within two weeks of the event.

The attendees hadn't been told about that requirement in the workshop description.

It was in the contract.

Imagine discovering that you've agreed to deliver ten finished images to every model, on a deadline, after returning home from a workshop you paid to attend.

I'm not suggesting there's anything inherently wrong with a workshop requiring participants to provide images. There may be perfectly reasonable arrangements where that makes sense.

But you should know about those obligations before you agree to them.

What Else Are You Agreeing To?

Workshop agreements may also address liability, cancellations, refunds, rescheduling, and permission for the organizer to use behind-the-scenes images of attendees.

And because we're talking about horses, there may be additional safety requirements or liability waivers.

Make sure you understand what you're signing and what happens if the event is canceled, the weather doesn't cooperate, or you're unable to attend.

If something in the agreement isn't clear, ask.

It's a lot easier to resolve a question before you've paid your registration fee and booked a flight.

Don't Overlook Horse Safety and Handling

This is one area where horse photography workshops have considerations that may not apply to other photography events.

Find out who is responsible for handling the horses and how the sessions will be managed.

Will experienced handlers be present? Are photographers expected to direct or handle horses themselves? What safety instructions will participants receive?

If the workshop includes horses running at liberty, working under saddle, or performing other activities, it's worth understanding how those situations are organized.

You should also be realistic about your own horse experience.

Being comfortable operating a camera around people doesn't necessarily prepare someone for photographing an unfamiliar horse, particularly in an environment with multiple photographers, equipment, and distractions.

A well-run event should take the welfare of the horses and the safety of everyone involved seriously.

Beautiful images aren't worth putting horses or people in unnecessary danger.

Ask What Happens After the Workshop

Some workshops end when the final photography session wraps up.

Others include editing instruction, image critiques, follow-up educational sessions, or opportunities to ask questions after you've had time to review your images.

If education is your primary reason for attending, those extras may be particularly valuable.

You might also have access to a group where participants can stay in touch, share their work, and continue learning from one another.

None of these things should be assumed, though. Ask what's included.

And consider whether you'll realistically use those resources.

A workshop with six months of follow-up education sounds wonderful, but it doesn't add much value if you already know you won't have time to participate.

How Do You Know Whether a Horse Photography Workshop Is Worth It?

That depends on what you want from the experience.

For one photographer, a successful workshop might mean finally understanding how to photograph a horse in motion.

For another, it might mean adding images to their portfolio that they couldn't have created at home.

Someone else might be interested in meeting other equine photographers, learning a new technique, or simply enjoying a few days photographing beautiful horses.

All of those are perfectly reasonable reasons to attend.

The question is whether the workshop you're considering can actually deliver the experience you're looking for.

Research the organizer, ask questions, review the schedule, understand the costs, and read the agreement before committing.

And don't overlook your own preferences. Just because a workshop is popular or the instructor produces beautiful images doesn't mean it's necessarily the right choice for you.

I've learned that lesson firsthand.

If you do your homework before booking, you'll have a much better chance of coming home with useful experience, some images you're excited about, and perhaps a few new photographer friends.

Which is a considerably better outcome than spending three days wondering why you flew halfway across the country.

Betsy Bird
Betsy Bird|Equine Photographer & Photography Business Educator
Betsy Bird is an equine photographer, educator, and the founder of Unbridled Business. She helps equine photographers build profitable, sustainable businesses with practical strategies for marketing, pricing, client experience, workflow, and AI.
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